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Richard Krohn, M.A., M.A.S.
Mr. Krohn is a seasoned health care business development and management consultant who has guided physicians, health care systems, and HMOs in their transition to manage care. He is the President of HealthSense; a managed health care business development and management-consulting firm located in Guyton, GA. Client engagements have included strategic and business planning, market research, capital acquisition, single and multi-specialty network development, managed care contracting, risk based compensation plan development, operations management, finance, process reengineering, information systems, product development, e-health and e-commerce business development. Rick has worked extensively with hospital executives, physicians, HMO executives, support staff, health care entrepreneurs, and vendors in a wide range of professional orientations, from new venture business planning and execution to physician specialty network development, to provider education, to HMO restructuring, to managed care contracting and risk based product development, to web site development. During his career, Rick has developed an expertise in providing solutions to managed care issues and challenges faced by hospital executives, physicians, and payors.

Millenium Strategies for Physician Networks
This is a fourteen part series dedicated to addressing strategies for physician networks. Material for this series has been derived from Mr. Krohn's new book entitled Physician Networks: Strategy, Startup, and Operations, published by the Health Administration Press, Chicago, IL,.

1. Designing the Physician Led Network
2. Selecting a Market Driven Physician Network Structure
3. Network Development - Legal and Regulatory Issues
4. Capitalizing the Physician Organization
5. The Network Development Process
6. Network Infrastructure and Operations
7. The Network Action Plan
8. Network Contract Management
9. Network Products and Services
10. Network Information Services
11. Network Medical Management
12. Network Marketing
13. Virtual Physician Networks
14. The Enduring Physician Network

Featured Host
Building and Maintaining Physician-Hospital Partnerships

Krohn has written extensively on a wide range of health care subjects for publications such as the Group Practice Journal (AMGA), the Medical Group Management Association Journal (MGMA), and Healthcare Financial Management (HFMA). He has also written a guidebook published by the VHA titled Succeeding in Managed Care: Capitation Management (1995), a chapter titled "Organizing and Managing Specialty Networks" in the Aspen book Building and Managing Effective Physician Organizations Under Capitation, (I996), and a chapter titled "Specialty Capitation" in the Faulkner and Gray book, Risk Management for Healthcare Provider Groups 1998 (I997). He has also completed a book titled Physician Networks: Strategy, Startup, and Operations, published by the American College of Healthcare Executives(1998). Rick recently completed an extended monthly column on physician networking strategies for the Group Practice Journal. He is currently researching a book on the topic of Internet based health care technologies. In addition to writing, Rick also speaks to physician and health care executive audiences such as VHA, Premier, AMGA, ACHE, and MGMA about strategic, economic and organization development issues in health care.

Prior to launching his own company, Rick was vice president of Medical Alliances (1994-98), a national health care business development consulting firm. His responsibilities included management of the healthcare business development and management services consulting division, as well as active management of individual consulting engagements. Earlier industry experience was gained in administrative posts at the Bon Secours Health System (I992-94), Johns Hopkins Hospital (I990-91), and Sinai Hospital of Baltimore (I990).

Rick graduated from Towson State University with a degree in Economics and Political Science. He completed additional advanced study at the American University and Johns Hopkins University, earning a Masters degree in International Finance and a Masters in Business Administration, respectively.

Toll Free: 877.699.6278
Voice: 912.772.4018
Fax: 912.772.4017
Address: P.O. Box 116, Guyton, GA 31312

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